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About

I am a 28 year old UK based entrepreneur.

I graduated from Nottingham and UWE with a BA & MSc in sustainability, I then started studying the ACA qualification to become a chartered accountant.

After a year as an accountant I created a sportswear business 'OFS' on the side after spotting a gap in the market and then working in the evenings to fulfil orders to clubs around the country.

By continuing to grow the company, the side hustle became the main hustle and I left my job to focus on running my own business.

 

Due to issues surrounding supply chain and the nature of custom sportswear, I took out a £10,000 loan in order to purchase all of the equipment needed to fully set up a small studio.

 

Over 4 years OFS has sold over 10,000 units to countries all around the world – the highest volume going to the USA, Australia and Germany.

 

The business was heavily impacted by Covid 19 in 2020 and as a result of team sports market effectively shutting down for a year, I started another brand Merumask in order to supplement income and keep the lights on.

 

The company was a great success and sold over £50,000 worth of masks within 6 months through B2C PPC channels and B2B solely through the use of linkedin content creation.

 

During the downtime of Covid 19 I also created and constructed a concept Work from home specific ‘Airbnb -style’ property search engine Infinitydesk, which was handed on to students at the University of Leeds for further development. I remain an advisor.

 

Through each of these experiences I have been the sole driver and operator, learning and implementing skills from product creation and brand development to sales and marketing, both inbound and outbound.

 
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